Courtesy of Steph Cox, Chillswim Coniston in Coniston in the Lake District of England..

Solo Sports Brands will sponsor Chillswim for the next three years and will be the title sponsor of the arena Coniston End to End Swim.

Chillswim, based in the Lake District, is a global leader in the open water swimming community. “Our passion is purely open water swimming and supporting the growth of long distance swimming,” says founder Colin Hill. “Since establishing in 2012, Chillswim has firmly made its mark on the open water swimming calendar with notable year-round swimming events attracting an international audience of open water swimming participants.”

Solo Sports Brands spokesperson Debbie Poulson says, “We are delighted to continue our partnership with Chillswim. We look forward to supporting Colin’s passion for open water swimming and working with him and his team to develop the Chillswim events over the next 3 years.”

Hill commented, “We are excited to have arena as title sponsor of our flagship linear long distance event in Coniston in September. arena has a fantastic range of swimwear and accessories which are essential for open water swimmers and our partnership is a reflection of the dedication on both parties to increase the reach of the best products and events out to the growing open water swimming market.”

arena was established over 40 years ago by Horst Dassler. From the beginning, arena conducted textile and fluid dynamics research to develop the fastest, lightest, smoothest, and most durable products for both the competitive and recreational swimmer, designed with distinctive Italian flair.

Solo Sports Brands, based in Sedbergh, Cumbria, is the official arena UK distributor with 29 years experience in brand management and distribution dealing with a number of high-profile retailers.

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